Govt.nz's style and design guide
The style, design and accessibility of Govt.nz are defined in our style and design guide. You can use, share or adapt it under a Creative Commons CC-BY 4.0 licence.
About the guide
This guide sets out how we write for Govt.nz, and how we apply grammar and punctuation.
It also incorporates a design pattern library that describes how we use the design styles and elements on the site, including:
- content elements
- colours and graphics, and
- page layouts.
The design sections of the guide are still in development — more information will be published soon.
Who it’s for
This guide can be used by anyone interested in web content and design, including:
- web and UX designers
- content writers, editors, strategists and designers
- developers and testers
- business analysts
- website managers and owners.
We welcome your feedback.
Using our style and design
If you find the information helpful, you can share, use and adapt it for your organisation. Like much of our content, this guide is released under a Creative Commons CC-BY 4.0 licence.
We make changes to this guide whenever testing and feedback tell us there is a better way to present the information on the site. We aim to keep this guide up to date with any changes.
Principles and purpose
Our content and visual style should make Govt.nz:
- easy to use
- easy to read and understand
- accessible to everyone
- available on any device
- straightforward, human, authoritative and impartial.
We document our decisions in this guide to:
- describe the content types, elements and templates that are available
- promote consistency
- avoid rework or duplication
- explain how we apply our style and design
- provide a starting point for testing and quality assurance.
Accessibility and usability
When we make decisions about our style and design, we follow the NZ Government web standards.
Style and design references
We use these resources if we need help with spelling, grammar or punctuation issues not covered in this guide.
Oxford Dictionaries (set to British and World English)
Parts of this documentation have been adapted from the draft web design standards developed by the United States Government.
Some accessibility information is adapted from the web accessibility quick reference guides on the web toolkit.
In this section
This guide sets out how we write for Govt.nz.
Find out how we use fonts, headings, text, links, lists and other content elements.
We use colours and graphics, including images and logos, in ways that support our website's purpose and ensures its accessibility.