We’re here to make it easier for you to find and use government information online.
We put you – the user – at the centre of everything we do.
We’ve written everything in plain English, so it’s easy to read and easy to understand. The content on the site is organised in the way you told us you search for information.
Our goal is to provide information that’s easy to find, access and use.
We launched in July 2014 and focused on the basics, basing our decisions on what you told us.
We refreshed the design of the site in February 2015 because of your feedback. You wanted us to make the site appear more authoritative, so you can trust that the information is from government. You also wanted us to make it easier for you to find what you’re looking for.
So much of what we do is based on user testing and research – we’ve invested a lot of time and energy into finding out what you like and don’t like. We include anything we find out in the design and content changes we make to the site.
We’ll continue to add more information, improve the design and create new features on a regular basis.
We're device friendly and accessible
We make sure our site is accessible, which means that everybody can use it, regardless of ability or the type of technology used. The site should work as well on a mobile phone as it does on a desktop computer.
Let us know if something doesn't look right or you’re having difficulty finding information. There’s a link to a feedback form on the bottom of each page.
Our vision and goals
Making it easy to find and use government services.
We aim to:
- make what government does easier to understand
- improve the online experience of government
- reduce the number of government websites
- develop and share solutions that can be used again
- promote digital capability in government.
Why we’ve chosen these goals
We’re doing this because the government digital presence is:
- messy – a recent survey found 550+ government websites with a .govt.nz domain name, and we know there are many more registered with .org or .co.nz. The government spends $75 million maintaining these every year.
- confusing – content is often duplicated across a number of government websites. For example, there are over 70 government websites that provide information on work and jobs
- uncoordinated with other government organisations – people often need step by step help when they’re engaging with government. We provide a holistic view of what they need to do, whether online or via other channels such as face to face or phone.
How we’ll measure our goals
- make sure we’re AA compliant with the Web Content Accessibility Guidelines
- use plain English for all Govt.nz content, with a Flesch reading ease score of at least 60%
- use analytics to show that traffic from Google increases for unique content that's moved to Govt.nz
- perform user research regularly to ensure that integrating information into Govt.nz actually makes things easier for people.
What guides us
We’re guided by the Government ICT Strategy 2015, which provides new opportunities to support better public services by putting you at the centre of the design.
We’re doing what we do well and we’ve been recognised for it at the following awards.
2015 WriteMark Plain English Awards ‘Best Plain English Website’.
2015 Australia and New Zealand Internet Awards, ‘Information’ category.
- 2015 United Nations Public Service Awards ‘Promoting Whole of Government Approaches in the Information Age’.
- 2015 Institute of Public Administration New Zealand awards ‘Digital Government’ category.
- 2014 WriteMark Plain English Awards ‘Best Plain English Sentence Transformation’.
- 2013 WriteMark Plain English Awards ‘Best Plain English Turnaround’.
Working with us
If you work in government, like what we do and want to add information about your services to Govt.nz, we have guidelines that will help you work out if they'd suit being on Govt.nz.
Linking to Govt.nz
Each government home page should include a visible New Zealand Government logo which links to Govt.nz.
What we‘re up to next
We’re working with other government departments to help make it easier for you to get things done — particularly when you have to talk to different departments about the same event, like registering a birth.
At the moment we’re:
- working to improve the path across government sites, using analytics and other data sources to see what’s not working
- developing content about the information and services that older New Zealanders need
- researching the information needs of new parents for the ‘Birth of a Child’ life event.
Birth of a Child life event
The Department of Internal Affairs, Inland Revenue, Ministry for Social Development and the Ministry of Health are working to bring services for new parents together into one online tool. This tool will allow government departments to share personal information, making it easier for parents to:
- find out about the support that’s available to them when their child is born, and
- do things like order a birth certificate quickly and easily.
The tool will be available in December 2016.