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Food labelling

Food labels help you make informed choices about the products you buy.

What’s on the label

Food is labelled so you can make informed choices for your diet. The label will contain safety information and the nutrient content of the food, including:

  • does it contain allergens
  • the level of salt or sugar
  • who made the food.

Food sold in NZ must be labelled – the Food Standards Code requires this.

Food labels tell you:

  • what you’re eating
  • any precautions you need to take, like storage or cooking instructions, date marks and whether the food has any allergens
  • information that’s required by law
  • the country of origin
  • advertising and nutrition claims.

Packaged foods with a shelf life of less than two years must have a label showing the use-by or best-before date.

Country of origin labelling is voluntary in NZ.

Health Star Ratings are labels that help you choose healthier packaged foods. The more stars, the healthier the food. Health star labelling is voluntary in NZ so they are not on all packaged foods.

How to read food labels

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